SAMPRO, 50 year family tradition

A family business in its third generation

In 1970, our founder Bob Hammer began calling on art and stationery stores around New York City. As the family business evolved, from Hammer Associates to SAMPRO and into a third generation, that list of stores grew to retailers across the country.

Our roots are as brand builders. We represent a small, curated group of brands so each one gets real attention.

Michael, Ronni, Abe and Scott Hammer

Our history

Original Magic Marker products in a wooden display
1967
Magic Marker

Robert Hammer becomes National Sales Manager for the introduction of the original Magic Marker.

Bob and Michael Hammer
1970
Hammer Associates

Bob Hammer founds Hammer Associates, serving retailers across the New York and New Jersey metro.

Michael Hammer receiving an industry award, circa 1988
1987
SAMPRO

Michael Hammer incorporates Sales & Marketing Professionals.

The SAMPRO team near the Golden Gate Bridge
2016
Third generation

Abe Hammer joins as Southeast regional manager.

Abe and Michael Hammer in a store
2024
New president

Abe Hammer is named President.

Hammer Family Collections and MABEF logos over a red brush stroke
2025
HFC founded

Hammer Family Collections launches with MABEF.

Stoneground Paint Co. and Luchetti logos over a Stoneground iris painting
2026
Two new partners

Stoneground Paint Co. and Luchetti join the family of brands.

Map showing Pound Ridge, New York, about 50 miles northeast of Manhattan near the Connecticut border

Home in Pound Ridge

SAMPRO works from Pound Ridge, New York, a small town about 50 miles northeast of Manhattan. It is where the family started the business, and it is still home base.

The office holds our sample library and a broadcast studio where we create video, training and product demos for buyers and store staff.

We want to meet you
Hammer Family Collections

Our sister company

Hammer Family Collections is a stocking agent for several of our brands, so retailers can order locally.
To learn more, please visit hammerfamilycollections.com.

The people behind the work

Sales and marketing professionals, in the trade since 1970.

Michael Hammer
Michael Hammer
CEO

Transformed Hammer Associates into SAMPRO, with the belief that the future is integrating sales and marketing together.

Abe Hammer
Abe Hammer
President

Further refined our marketing goals into brand building, with dynamic campaigns backed by sound financial analysis.

Scott Hammer
Scott Hammer
VP, Sales

Leads sales across our territories and is one of the most recognized names in the fine pen community.

Ronni Hammer
Ronni Hammer
VP, Finance

Decades in luxury retail at Neiman Marcus before running the books.

Lucky
Lucky
Official greeter

Welcomes every visitor to the Pound Ridge office.